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Beacon Advertising

“Creating a captive audience"

Our vision is “To build and nurture captivating brands”.

We specialize in:

  • Brand Management and Strategy
  • Graphic Designing – Logos and Corporate identity development, colour definition, backgrounds, watermark specifications, typography and word mark, above the line and below the line creativity and design.
  • Multimedia – ecards, powerpoint templates, email templates , screen savers.
  • Media Placement and Buying – Print and electronic.
  • Brand Manuals
  • Websites
  • Corporate Stationery – Business cards, letterheads, complimentary slips, envelopes, transactional stationery, folders, flyers, brochures.
  • Indoor and Outdoor Branded Signage – Flying banners, Rollup banners, A-frames, Banner walls, flags, posters, light boxes, billboards.
  • Vehicle Branding – Full colour Wrap and cut vinyl.


We develop concepts which concisely and clearly map out the sequence of logical creativity from formatting a campaign that suits the brand and your budget all through to a successful media outreach.

As advertising consultants we lay down the blue print for communication actions and we use the following as guidelines:

  • Compatibility of creative and Media qualities
  • Target market exposure using living standard measures
  • Strategic timing of exposure

  • Past experience
  • Media regulatory constrains
  • Budget constrains
  • Establishment of media mix by elimination – determined by distribution of target market, competitive share of voice, visibility and adspend etc
  • Utilisation of media synergy


Contact:

+263 4 870 752/ +263 4 8644 053 723
Email: branding@beacon.co.zw / advertising@beacon.co.zw
Address: 17182 Glenelg Road, 
Borrowdale West, 
Harare, Zimbabwe.
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